Rachel Lutz owns The Peacock Room, Yama, and Frida, 3 retail stores in Detroit. Though these stores are different, there is a very strong focus on hospitality in each. We talk to Rachel about her stores, her thoughts on customer service & hospitality, and much more. This is our last episode of 2018! Thanks for listening to us through our second year. We are looking forward to more great conversations in 2019. Don’t forget to subscribe and review. If you want to see behind the scenes photos of each episode, follow @Heardpodcast on Instagram.